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instagram

Bell sleeves = summer ease.
Shop new shoulder-bearing tops in bio.


Bell sleeves = summer ease.
Shop new shoulder-bearing tops in bio.
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instagram

Introducing @feifeisun for #TheorySS17, wearing our crisp white, light poplin, shoulder-bearing top. -
See what's new in cotton poplin via link in bio.


Introducing @feifeisun for #TheorySS17, wearing our crisp white, light poplin, shoulder-bearing top. -
See what's new in cotton poplin via link in bio.
instagram
instagram

Stoop sitting weather in NYC today. @talunzeitoun seen #InTheory wearing our cotton terry open collar polo and leather pocket backpack.


Stoop sitting weather in NYC today. @talunzeitoun seen #InTheory wearing our cotton terry open collar polo and leather pocket backpack.
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instagram

Getaway essentials, just in time for vacation season.
Shop breezy dresses in bio.


Getaway essentials, just in time for vacation season.
Shop breezy dresses in bio.
instagram
instagram

The Transformer: Endless combinations, now in new colors and textures for spring. Swipe left to see the latest pouches, then tap link in bio to build your own.


The Transformer: Endless combinations, now in new colors and textures for spring. Swipe left to see the latest pouches, then tap link in bio to build your own.
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instagram

Is it summer yet? @naology seen #InTheory wearing our cotton plaid shirt dress.
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Shop more stripes & plaid in bio.


Is it summer yet? @naology seen #InTheory wearing our cotton plaid shirt dress.
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Shop more stripes & plaid in bio.
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instagram

The stuff summer's made of: New linen pieces just added to theory.com, like our lace inset slip dress. Explore the linen shop in bio.


The stuff summer's made of: New linen pieces just added to theory.com, like our lace inset slip dress. Explore the linen shop in bio.
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instagram

Across the body or clutched at the wrist, here's @beyondthemag #InTheory wearing the Whitney Hoop, in every which way.


Across the body or clutched at the wrist, here's @beyondthemag #InTheory wearing the Whitney Hoop, in every which way.
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instagram

Plaid for spring, in whisper-soft cotton gauze. Layer with a leather jacket for unpredictable elements.
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Shop our plaid and stripe edit in bio.


Plaid for spring, in whisper-soft cotton gauze. Layer with a leather jacket for unpredictable elements.
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Shop our plaid and stripe edit in bio.
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instagram

Our seasonless statement bag in high shine leather, now in summer blue. Shop the Whitney Hoop in bio.


Our seasonless statement bag in high shine leather, now in summer blue. Shop the Whitney Hoop in bio.
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instagram

The suede Whitney Hoop in dusty rose for spring. Available at select Theory stores.
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Photo: @marianna_hewitt


The suede Whitney Hoop in dusty rose for spring. Available at select Theory stores.
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Photo: @marianna_hewitt
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instagram

Make your mark: Our Transformer pouch now comes in bold brights for spring. Shop the colors (and more) via link in bio.


Make your mark: Our Transformer pouch now comes in bold brights for spring. Shop the colors (and more) via link in bio.
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instagram

Seen #InTheory: @zhours in the Army Jacket of the season. See more spring jackets in bio.


Seen #InTheory: @zhours in the Army Jacket of the season. See more spring jackets in bio.
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instagram

The Whitney Hoop in bright red. Repost from @fashioninpills via @jaiperdumaveste for @thecut. All new colors via link in bio.


The Whitney Hoop in bright red. Repost from @fashioninpills via @jaiperdumaveste for @thecut. All new colors via link in bio.
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instagram

When in London: @jessicasteuarthoyler seen #InTheory with the Whitney Hoop bag.


When in London: @jessicasteuarthoyler seen #InTheory with the Whitney Hoop bag.
instagram
instagram

Our best-selling Whitney Hoop bag, seen in classic black on @merrittbeck. Tap link in bio to see the newest colors in leather and suede. -
P.S. Show us how you style your favorite Theory looks and tag #InTheory to be featured on our Instagram.


Our best-selling Whitney Hoop bag, seen in classic black on @merrittbeck. Tap link in bio to see the newest colors in leather and suede. -
P.S. Show us how you style your favorite Theory looks and tag #InTheory to be featured on our Instagram.
instagram
instagram

The mini returns for #TheorySS17. @ambervalletta wears our pocket-front essential utility skirt in a modern technical twill. See more in bio.


The mini returns for #TheorySS17. @ambervalletta wears our pocket-front essential utility skirt in a modern technical twill. See more in bio.
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instagram

The perfect accessory for #ValentinesDay: the Whitney Hoop, in last fall's limited edition red. ❤️ Treat yourself (or someone special) in all new colors at Theory stores or theory.com (link in bio).


The perfect accessory for #ValentinesDay: the Whitney Hoop, in last fall's limited edition red. ❤️ Treat yourself (or someone special) in all new colors at Theory stores or theory.com (link in bio).
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instagram

Never not in style: classic denim and a tailored blazer. @cestlestyle_ seen #InTheory wearing our iconic navy stretch wool Gabe jacket.
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Shop all colors in bio.


Never not in style: classic denim and a tailored blazer. @cestlestyle_ seen #InTheory wearing our iconic navy stretch wool Gabe jacket.
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Shop all colors in bio.
instagram
instagram

The off-the-shoulder Tamalee shirt, styled extra slouchy yet purposefully tucked in. @thestylebungalow seen #InTheory. Link in bio.


The off-the-shoulder Tamalee shirt, styled extra slouchy yet purposefully tucked in. @thestylebungalow seen #InTheory. Link in bio.
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instagram

The perforated look of a drop-shoulder pullover finds its equally relaxed match in Italian tweed trousers.
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Shop the texture story in our bio.


The perforated look of a drop-shoulder pullover finds its equally relaxed match in Italian tweed trousers.
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Shop the texture story in our bio.
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instagram

Ease into the new year with soft tailoring in unexpected lengths. See what's new on theory.com (link in bio).


Ease into the new year with soft tailoring in unexpected lengths. See what's new on theory.com (link in bio).
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instagram

A midi skirt and moto jacket combo that just works: Theory Japan PR manager @naology seen #InTheory wearing the Laire crepe pleated midi skirt and Tralsmin double-face moto jacket.


A midi skirt and moto jacket combo that just works: Theory Japan PR manager @naology seen #InTheory wearing the Laire crepe pleated midi skirt and Tralsmin double-face moto jacket.
instagram
instagram

A touch of texture. @drakeburnette wears our Stretch Tweed Moto Jacket.


A touch of texture. @drakeburnette wears our Stretch Tweed Moto Jacket.
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instagram

Seen #InTheory on @kiranasrat: our chunky textured soft boucle Rifonia sweater.


Seen #InTheory on @kiranasrat: our chunky textured soft boucle Rifonia sweater.
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instagram

48 hours. Up to 70% off. Exclusively at theory.com. Shop our Cyber Monday women's flash sale now via link in bio.


48 hours. Up to 70% off. Exclusively at theory.com. Shop our Cyber Monday women's flash sale now via link in bio.
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instagram

The Transformer is our first customizable shoulder bag—and one of our most-loved gifts of the season. Shop this grey shearling set now at theory.com and select Theory stores. Link in bio.


The Transformer is our first customizable shoulder bag—and one of our most-loved gifts of the season. Shop this grey shearling set now at theory.com and select Theory stores. Link in bio.
instagram
instagram

First day of winter vibes from @marianna_hewitt, seen #InTheory wearing our Elstana fox fur coat at last week's snow polo events in Aspen.


First day of winter vibes from @marianna_hewitt, seen #InTheory wearing our Elstana fox fur coat at last week's snow polo events in Aspen.
instagram
instagram

Elevated utility: @poojamor makes moves in this light georgette modern shirt-jacket with a drawstring waist. Shop now via link in bio.


Elevated utility: @poojamor makes moves in this light georgette modern shirt-jacket with a drawstring waist. Shop now via link in bio.
instagram
instagram

Our Black Friday sale continues through the weekend. Get up to 40% off in stores and online. Plus, for a limited time get 25% off Theory classics. Shop now via link in bio.


Our Black Friday sale continues through the weekend. Get up to 40% off in stores and online. Plus, for a limited time get 25% off Theory classics. Shop now via link in bio.

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